Storage U offers college students a smart, secure, and stress-free option for storing their stuff.

We collaborated with the folks behind Storage U to develop a brand identity and web solution for their start-up. This included consulting on naming, logo, and guidelines. Once the brand was established we provided web concepts, design, and development. We also had a lot of fun with the illustrations, too.

Students tested the site and liked the simplicity of the user experience. And they loved the user interface that included casual, informal text and stylish images.

Custom illustrations give the website, and the brand, a playful, fun personality. They also help visualize the story of the 5 easy steps to storing their stuff!

Product illustrations give users visual prompts to consider additional items they can store with their stuff when signing up for Storage U.

Visit storageu.org

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